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We are Mavericks

TVNZ keeps things interesting with DUKE – the go to channel for those who are looking for something awesome and a bit unexpected.

It’s the channel for all your off-beat and quirky ideas. Whether it be sponsorships, break takeovers, ad innovation or bringing your crazy ideas to life – TVNZ DUKE is the place you can do it.  

 1.7M

Viewers reached every month1

415.3K

Average weekly reach AP25-54+2

88.2K

Average weekly reach M18-393

 


Source 1: Nielsen TAM; Consolidated;AP 5+;01/03/2022-28/02/2023;02:00-25:59;TVNZ Duke Network;Monthly Average Reach (000,%). Source 2: Nielsen TAM;Consolidated;AP 25-54;27/02/2022-25/02/2023;02:00-25:59;TVNZ Duke Network;Weekly Average Reach (000,%). Source 3: Nielsen TAM;Consolidated;Males 18-39;27/02/2022-25/02/2023;02:00-25:59;TVNZ Duke Network;Weekly Average Reach (000,%)



Nielsen has reported that some non-linear data is being attributed to linear audience ratings data. While Nielsen seeks to address this, we continue to use Nielsen data as the industry’s measure of television audiences.
For more info on this issue, please see https://corporate.tvnz.co.nz/reports/nielsen-tam-data/

We are Mavericks

TVNZ keeps things interesting with DUKE – the go to channel for those who are looking for something awesome and a bit unexpected.

1.7M

Viewers reached every month1

 

415.3K

Average weekly reach AP25-542

88.2K

Average weekly reach M18-393


Source 1: Nielsen TAM; Consolidated; Jul-Dec 21; AP5+; TVNZ Duke Network; Average Monthly Cume reach (000’s). Source 2: Nielsen TAM; Consolidated; Males 18-39, AP25-54; 4/7/21-1/1/22; TVNZ Duke Network; Average Weekly Cume reach (000’s). Source 3: Nielsen TAM;Consolidated;Males 18-39;27/02/2022-25/02/2023;02:00-25:59;TVNZ Duke Network;Weekly Average Reach (000,%)

Nielsen has reported that some non-linear data is being attributed to linear audience ratings data. While Nielsen seeks to address this, we continue to use Nielsen data as the industry’s measure of television audiences.
For more info on this issue, please see https://corporate.tvnz.co.nz/reports/nielsen-tam-data/

 

Top Programmes

AP5+, March 2022 - February 2023

  1. Halo
  2. Inglorious Bastards
  3. U-571
  4. Outback Car Hunters
  5. Family Guy 

Source: Nielsen TAM;Consolidated;AP 5+;01/03/2022-28/02/2023; 02:00-25:59; TVNZ Duke*; Ranked by Aud %; including movies

TVNZ DUKE is our youngest channel, born in March 2016. Its purpose was to provide content relevant for M18 – 39. It has delivered to audience far greater than that.

The stories we tell on DUKE through drama, movies and comedy, all have an edge and they’re guaranteed to give you something to talk about tomorrow.  It’s this kind of social involvement that our viewers are hungry for and we go out of our way to provide. 

TVNZ DUKE brings the idea of ‘TV everywhere’ alive. You can watch on FREEVIEW 6, SKY 23 or livestream on TVNZ+