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          Ad Effectiveness Methodology

          Want to know more about the methodology behind our AdEffect Studies? Check out the video!
          AdEffect Banking

          Banking

          TVNZ OnDemand yet again achieves unparalleled incremental reach to Broadcast TV and drives clear action in SME banking.

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          OnDemand Summary

          TVNZ OnDemand Summary

          TVNZ OnDemand grows campaign effectiveness like no other online video channel.

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          Telecommunications

          Telecommunications

          TV proves it’s the channel that drives sales and specific actions, as well as awareness in major telecommunications campaign. 

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          AdEffect Retail

          Retail

          Major retail brand achieves huge campaign recognition through video channel success.

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          AdEffect QSR

          QSR

          TV proves to be a powerful reach generator even with a younger audience.

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          AdEffect FMCG

          FMCG

          Great media strategy drives FMCG new product launch success.

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          Targeted FMCG

          Targeted FMCG

          View the results of our Targeted FMCG Ad Effectiveness Study.

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          Consumer Electronics Campaign

          Consumer Electronics

          View the results of our Consumer Electronics Ad Effectiveness Study.

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          Automotive Campaign

          Automotive

          View the results of our Automotive Ad Effectiveness Study.

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          AdEffect Financial Services

          Financial Services

          View the results of our Financial Services Ad Effectiveness Study.

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              Not Beersies

              View the effectiveness of the 'Not Beersies' campaign from Health Promotion Agency.
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